List filtering

Filtering is used to send to a portion/segment of a list, and there are several ways how it can be applied.

You can filter based on fields within your list, either by inclusion or exclusion, and you can filter on the list as a whole. This includes applying a filter for conditions such as:

  • send to my list but exclude addresses found in another list (or lists)
  • send to my list but don’t send to members who received a specific campaign in the past
  • send to my list but don’t send to members who have received a message in the past X days

This set of filters is applied within the Messages section under the Filtering tab.

Our tutorial on advanced filtering has examples based on user activity, such as opening, clicking, clicking a specific URL within a message, and more (filtering starts at the bottom of page 3).